Dr. Dave Clark is one of our horticulture breeders at UF. Not only is he really funny, but he's amazing at his job. He and a grad student have developed several varieties of very popular coleus (but I'll save that for another post). Most of the time he does his breeding through biotechnology methods. In this video, Dr. Clark talks about the interesting aspects of how people relate to flower scents.
In this video, Dr. Clark talks about the science behind the scent, specifically with petunias. If you like these, check out more info at UF Genetics. You can also find lesson plans and other info related to the Science of Scent.